Many companies advertise with pay per click ads. This content focuses on the largest machine available: Google AdWords. In this one-day content, participants will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWords budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.
Learning Outcomes:
- Define Google AdWords and pay per click
- Set up keywords lists and groups
- Find tracking and statistical information
- Describe conversions from clickthroughs
- Decide whether they will write their own ads or enlist help
Care Certificate Standard 02: Your Personal Development
Care Certificate Standard 04: Equality and Diversity
Accounting Skills for New Supervisors - Distance Learning CPD
Autism Awareness
Age Verification
Basic Internet Marketing
Branding - Creating and Managing Your Corporate Brand - Distance Learning CPD
Disability Awareness
Care Certificate Standard 01: Understand Your Role
Care Certificate Standard 07: Privacy and Dignity
Diversity Training - Celebrating Diversity in the Workplace - Distance Learning CPD
Introduction to E-Mail Marketing - Distance Learning CPD
Food Safety level 2 in Manufacturing
Drugs & Alcohol Awareness
Care Certificate Standard 09: Mental Health Awareness
Bullying and Harassment
Care Certificate Standard 09: Learning Disability Awareness
Dynamite Sales Presentations - Distance Learning CPD
Business Etiquette - Gaining That Extra Edge - Distance Learning CPD 







