Anaphylaxis 
Business Ethics for the Office - Distance Learning CPD 
Mastering the Interview - Distance Learning CPD 
Care Certificate Standard 04: Equality and Diversity 
Business Leadership - Becoming Management Material - Distance Learning CPD 
NLP Tools for Real Life - Distance Learning CPD 
Health and Safety 
Awareness of Mental Health, Dementia & Learning Disability 
Overcoming Objections to Nail the Sale - Distance Learning CPD 
Networking for Success - Distance Learning CPD 
COSHH 
Communication Strategies - Distance Learning CPD 
Building a Consulting Business - Distance Learning CPD 
Many companies advertise with pay per click ads. This content focuses on the largest machine available: Google AdWords. In this one-day content, participants will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWords budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.
Learning Outcomes:
- Define Google AdWords and pay per click
- Set up keywords lists and groups
- Find tracking and statistical information
- Describe conversions from clickthroughs
- Decide whether they will write their own ads or enlist help
