Business Etiquette - Gaining That Extra Edge - Distance Learning CPD 
Asbestos Awareness 
Accounting Skills for New Supervisors - Distance Learning CPD 
Care Certificate Standard 04: Equality and Diversity 
Building a Consulting Business - Distance Learning CPD 
Business Writing That Works - Distance Learning CPD 
Developing Your Executive Presence - Distance Learning CPD 
Risk Assessment 
Business Process Management - Distance Learning CPD 
Bullying and Harassment 
Care Certificate Standard 09: Learning Disability Awareness 
Care Certificate Standard 02: Your Personal Development 
Verification of Death 
Moving & Positioning 
Branding - Creating and Managing Your Corporate Brand - Distance Learning CPD 
Building a Brand on Social Media - Distance Learning CPD 
Many companies advertise with pay per click ads. This content focuses on the largest machine available: Google AdWords. In this one-day content, participants will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWords budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.
Learning Outcomes:
- Define Google AdWords and pay per click
- Set up keywords lists and groups
- Find tracking and statistical information
- Describe conversions from clickthroughs
- Decide whether they will write their own ads or enlist help
