Advanced Writing Skills - Distance Learning CPD 
Business Ethics for the Office - Distance Learning CPD 
Care Certificate Standard 09: Learning Disability Awareness 
Call Centre Training - Sales and Customer Service Training for Call Centre Agents - Distance Learning CPD 
Accounting Skills for New Supervisors - Distance Learning CPD 
Care Certificate Standard 11: Safeguarding Children 
Awareness of Mental Health, Dementia & Learning Disability 
Research Skills - Distance Learning CPD 
Care Certificate Standard 05: Work in a Person Centred Way 
Slips, Trips and Falls: Hospitality 
Business Etiquette - Gaining That Extra Edge - Distance Learning CPD 
Beyond Workplace Politics - Distance Learning CPD 
Many companies advertise with pay per click ads. This content focuses on the largest machine available: Google AdWords. In this one-day content, participants will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWords budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.
Learning Outcomes:
- Define Google AdWords and pay per click
- Set up keywords lists and groups
- Find tracking and statistical information
- Describe conversions from clickthroughs
- Decide whether they will write their own ads or enlist help
