Coaching and Mentoring - Distance Learning CPD 
Telemarketing - Using the Telephone as a Sales Tool - Distance Learning CPD 
Care Certificate Standard 01: Understand Your Role 
Strategic Planning - Distance Learning CPD 
Care Certificate Standard 05: Work in a Person Centred Way 
Care Certificate Standard 06: Communication 
Communication Strategies - Distance Learning CPD 
Branding - Creating and Managing Your Corporate Brand - Distance Learning CPD 
Budgets and Managing Money - Distance Learning CPD 
Advanced Writing Skills - Distance Learning CPD 
Many companies advertise with pay per click ads. This content focuses on the largest machine available: Google AdWords. In this one-day content, participants will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWords budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.
Learning Outcomes:
- Define Google AdWords and pay per click
- Set up keywords lists and groups
- Find tracking and statistical information
- Describe conversions from clickthroughs
- Decide whether they will write their own ads or enlist help
